5 Claude Skills That Replace Your Meta Ads Agency

Running Meta ads manually is a full-time job. Every week you're scrolling the Ad Library, briefing copywriters, and spending money on creative before you know if the hook is any good.

These 5 Claude Code skills replace that workflow, and the agency retainer that charges you to run it.

Skill 1

Competitor Intelligence

/spy

Pulls every active ad from any Facebook page via the Meta Ad Library API. Diffs against last week's pull to surface only new creative. Returns a structured intelligence report with hooks, CTAs, offer types, creative angles, and how long each ad has been running.

What you find out:

Which hooks your competitors are testing right now

Which ads have been running 30+ days (the winners)

What new creative they launched this week

Install

npx skills add https://github.com/AgriciDaniel/claude-ads

Prerequisite: a Meta Ad Library API token, set as $META_ACCESS_TOKEN.

Skill 2

Gap Analysis

/competitive-ads-extractor

Give it 3-5 competitor names or URLs. It pulls their active ads, ranks hooks by frequency, identifies offer structures and CTA patterns, then outputs a gap analysis showing emotional angles your competitors aren't using, that you could own.

Output:

Top hooks ranked by frequency

Offer structure patterns across competitors

CTA analysis

Gap analysis: angles nobody in your market is running

Install

npx skills add https://github.com/ComposioHQ/awesome-claude-skills/tree/master/competitive-ads-extractor

Skill 3

Creative Production

/bulk-creative

Give it your product description and your CLAUDE.md brand context. Generates 20 distinct ad copy variations, short, medium, and long format, in about 10 minutes. What used to take a copywriter 4-8 hours.

💡 Make sure your CLAUDE.md has your brand voice, your target audience, and your core offer before running this. The richer the context, the tighter the output.

Install

npx skills add https://github.com/AgriciDaniel/claude-ads

Skill 4

Account Health

/ads meta

Runs 186 checks across your Meta account. Detects creative fatigue, audience overlap, CPM anomalies, and frequency violations. Returns a unified health score from 0-100 with a prioritized action plan.

What it catches:

Creative fatigue before your ROAS drops

Audience overlap eating your own budget

Frequency violations and CPM anomalies

Placement underperformance

💡 Run /ads meta before making any budget changes. Think of it as your account health check.

Install

npx skills add https://github.com/AgriciDaniel/claude-ads

Skill 5

Pre-Launch Scoring

/ads-score

Paste in any ad, yours or a competitor's. It scores it across 6 dimensions on a 1-10 scale and tells you exactly where it's weak and why, before you put money behind it.

The 6 dimensions:

Hook strength

Copy effectiveness

CTA clarity

Emotional resonance

Offer structure

Visual-copy alignment

💡 Run this on every ad before launch. If it scores below 7 on hook strength, rewrite the hook before spending a dollar.

Install

npx skills add https://github.com/AgriciDaniel/claude-ads

How to Chain Them

These 5 skills work best in sequence. The whole workflow takes under an hour. Agencies charge a monthly retainer for this.

Run /spy on Monday morning to see what competitors launched last week

Run /competitive-ads-extractor on your top 3-5 competitors to find the gaps

Use /bulk-creative to generate 20 variations targeting those gaps

Run /ads-score on your top 5 variations before launch

Run /ads meta weekly to catch fatigue and overlap before they hurt your numbers

Setup Checklist

1. Install Claude Code: npm install -g @anthropic-ai/claude-code

2. Authenticate: run claude and sign in

3. Create your CLAUDE.md: ~/.claude/CLAUDE.md

4. Set your Meta API token: export META_ACCESS_TOKEN=your_token_here

5. Install claude-ads skill pack (Skills 1, 3, 4, 5)

6. Install competitive-ads-extractor (Skill 2)

7. Test /spy with one competitor handle

8. Run /ads meta on your account